Salisbury Bank Offers a Free Seminar on EMV Chip Card Technology in Great Barrington

August 10, 2015

Salisbury Bank is offering this free seminar on what business owners need to know about EMV Chip Card Technology.

Are you prepared for the EMV Conversion? EMV (Europay, MasterCard® & Visa®) chip card technology is becoming the global standard for credit card payments. Merchants will need to upgrade to EMV enabled credit card processing terminals in order to accept these chip cards and further enhance fraud protection. Traditionally, the card issuer has assumed risk and liability for fraudulent transactions. Effective October 2015, the party, either the issuer or merchant, who does not support EMV, assumes liability for counterfeit card transactions. The term “issuer” refers to banks, credit unions, and any other financial institution issuing credit or debit cards.

Seminar Topics:

  • Introduction to the credit card payments industry.

  • What is EMV and why the conversion to PIN and chip technology?

  • Understanding EMV transaction processing and the implications of this new liability shift.

  • Using best business practices for credit card processing and fraud prevention.

  • How will your current provider prepare your business for EMV?

Presenter Kristina G. DiMeo, Assistant Vice President Business Development, East Commerce Solutions, Inc. Kristina joined as Executive Sales Associate in 2013 and has recently been promoted to Assistant Vice President of Business Development managing all of East Commerce Solutions Partnerships and Banking Relationships.

Please join us on Thursday, August 20, 2015, at 5:30 p.m.

Mason Library Community Room

231 Main Street

Great Barrington, MA

Reservations are suggested, but not required. For reservations, please contact Kevin Norton by calling 860.435.9801 x1010 or emailing at knorton@salisburybank.com and type “EMV” in the subject line.

Salisbury Bank is a full-service community bank headquartered in Lakeville, Connecticut and presently operates full service branches in Canaan, Lakeville, Salisbury and Sharon, Connecticut; Great Barrington, Sheffield and South Egremont, Massachusetts; as well as Dover Plains, Fishkill, Millerton, Newburgh, Poughkeepsie, and Red Oaks Mill, New York. The Bank has been serving families and businesses for over 160 years and offers a full range of consumer and business banking products and services as well as trust and investment services.


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